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专利名称:Method of estimating product distribution发明人:MARK ANDREW FELTHAUSER,PRESTON L
MCHENRY,HAROLD JOSEPH
PETRIMOULX,JEFFREY BRIAN SCHOTT
申请号:AU6530194申请日:19940405公开号:AU6530194A公开日:19941024
摘要:Sales activity of a product at sales outlets including sales outlets at which salesactivity data is sampled (110-1 to 110-3) and unsampled sales outlets (110-4 to 110-5) isestimated by determining the distance between each of the sampled sales outlets andeach of the unsampled sales outlets (step 330) and correlating sales activity data fromthe sampled sales outlets according to the determined distances. The sales activityvolume of the product at the plurality of sampled outlets and the estimated salesactivity volume of the product at the unsampled outlets are combined to obtain anestimate of sales activity for all the sales outlets (step 375), Sales activity of productsprescribed by a physician at both the sampled and unsampled outlets can be estimatedby correlating sales activity data for the prescribing physician at the sampled outletsaccording to the distances between the sampled outlets and the unsampled outlets.
申请人:DUNS LICENSING ASSOCIATES, L.P.
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