A HOTEL
XXX大酒店
TRAINING ACTIVITY OUTLINE
培训活动纲要
Task: Daily Sales Calls
任务: 每日销售拜访
Code序号: OH-SM-RM-D001
Objectives:At the end of this session, each trainee will be able to ensure market
reach target are achieved.
目的: 课程结束后,每一个学员将能够确保到达每个目标市场。
Standard: All sales associates will conduct planned sales calls daily covering key
accounts, key prospects, other active accounts and new prospects.
标准: 每个销售员工在制订销售计时必须包括重要客户,有潜在生意的
客户,其他行为的客户和新的客户。
Resources: Whiteboard, Flip Chart, Sales Kit, Giveaway, SPG or Star Choice
Form
培训器材: 白板, 翻转展示板,销售资料夹,礼品,SPG 表格
Method 培训方式 | Training Steps培训步骤 | Time时间 |
Introduction Ice break介绍打破僵局
Raise interests 提高兴趣
Lecture F/CAnd Buzz group 讲解和集体讨论
Role play角色扮演
Summary总结
| Music Loud and the trainer is in uniform of sales manager standing straightly and smile. 大声音乐,训导师着销售经理制服站直,微笑。 Self-introduction and give a warm welcome. 自我介绍向学员表示欢迎。
Question to test the trainee’s level: Does anyone know what the sales person do at hotel? 提问学员: 谁知道销售部在酒店内是做什么的?
every associate will be a sales person in the hotel. 强调: 酒店内任何一名员工都将是销售人员。
W.I.F.M: 我们从中能获得什么? Gain self confidence mean half success. 充分的自信是成功的一半。
Divided trainees into several group to discuss then critique after discussion.(What need we preparing before sales calls?) (F/C 1) 将学员分为几组讨论然后评估 ( 销售拜访时我们需要准备什么?)
必要时将携带其它饭店资料。
Note: Good preparation half successful. 强调: 良好的准备是成功的一半。
Ask two pares of trainee to demonstrate sales call. One pare is with good prepare the other pare is without prepare. 让两个学员表演销售拜访:一个是有充分准备,一个则相反。 Let others to critic and then the trainer emphasis the key points of good preparation. 让其他的学员评估,训导师对准备充分的销售拜访强调要点。
Review all key points which are listed on Flip Chart . 回顾翻转展示板上的要点。(F/C 1)
Remarks: Daily sales call is an activity for our daily job, sometimes need some experience to do it, one important thing is keep good relationship with our clients. 提示:销售拜访是我们每天的基本工作,有时需要一些经验,重要的是保持与客户的良好关系。
| 10 minutes
10 minutes
20 minutes
10 minutes
Total 60 minutes
|
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